Posts Tagged ‘Big Idea’

Smart Women Celebrate Their Independence

Thursday, July 2nd, 2009

07-01-09GirlandFlagA few days each week I exercise with a few Smart Women in a park near my home that overlooks the Pacific Ocean. It’s a beautiful setting that lends itself to taking your mind off the muscle pain and exhaustion from the workout! We are surrounded by magnificent sycamore and oak trees that stand strong and tall. The trees were planted and spaced apart in a very methodical way; however over time, they grew into their own independent and unique natural form with branches and limbs flowing in many different directions. This got me thinking about how Smart Women have the opportunity to stand tall and strong. You are independently unique from every other living thing on the planet; but are you making de cisions and choices that reflect the independent you?

We are “reminded” on a daily basis about who we “should” be. The covers of various magazines remind us that we should look thin and trim at all times. Our family, friends, and colleagues have their ideas of who we “should” be as well.

There have been times in my life when I wanted to be more of someone else and less of who I was. In my 20’s, I was really into fashion and fitness. I wanted to look and dress like many of the women I saw on the cover of the most popular magazines. In my 30’s, when I would meet a successful person in the business world, I wanted to emulate a lot of who they were being as I had a strong desire to be a successful entrepreneur. In my 40’s, I’m still interested in discovering effective ways of living in the world and being successful as an entrepreneur. The difference for me today in my late 40’s is that I know it’s essential to take what works for me and weave that into who I am at my core–my authentic self.

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Smart Women “Live into and Find the Flow”

Wednesday, June 24th, 2009

A few days ago, I was sitting with my good friend and Smart Woman, Suzanne, in her backyard and I was complementing her on how well the yard was laid out from the play area, pool area, and lounge area. Everything flows so well in accessing the home and the backyard. Suzanne shared with me that the backyard was not designed this way when they first moved into the home. When they bought the house initially, the backyard looked a lot different. She shared that after they had lived in the house for awhile and found their flow as a family, she and her husband created a vision on how the backyard might better serve their needs. This got me thinking about how Smart Women need to “live into their Big ideas, dreams and goals finding their flow along the way”.

In my Women’s Success Circles, I sometimes find that women can get “stuck” and are afraid to take action on their ideas and dreams because they don’t have a full or complete vision on how it will all come together.

We can become fearful or resistant when we don’t have a clear plan. 05-21-09womanAlthough I encourage women to have a well thought out plan, sometimes just taking that initial step forward is what you need to make it happen. I had a mentor once who used to say, “Mindset first; details later.”

When I first gave birth to my business, Smart Women Smart Solutions, I had developed a model to help women in transition. It was a program that supported women who were ready to make a change in their life–both personally and professionally. I hosted Women’s Success Circles here locally around Los Angeles. That was my initial vision. As my business began to grow and ripple out into the world, it morphed and changed into something quite different. Offering my process to help women make positive change in their lives is still a “core” part of my business today. However, I now offer a host of services from public speaking to teleseminars that are steeped in the “core” of supporting women as they move their lives to the next level of success.

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Smart Women Have 203 Days Left

Thursday, June 11th, 2009

I live in a community that’s a lot like Mayberry. It’s a community that has a focus on family. It’s the biggest reason my husband Greg and I decided to move to Pacific Palisades. Everywhere you go there are children involved in some sort of activity: soccer, baseball, basketball, 06-11-09Ladyhockey, tennis, music, art, drama, playing at the park. The baseball league, in particular, is quite popular. They have a well thought out program in place with an Opening Day celebration, an organized season, and Closing Ceremonies to honor the players. Our family attended the closing ceremonies last weekend and this got me thinking about how Smart Women could learn a lot from the local Pacific Palisades Baseball Association.

As I look at my calendar, you still have 203 days left to realize your Big Ideas, dreams, and goals you set for yourself at the beginning of 2009. Or maybe you weren’t in a goal setting “mode” at the beginning of the year due to the economic downturn. It doesn’t really matter where you were then. That was then. This is now. All that matters is that you stop and think about what might be important for you to accomplish in the next 203 days. Here are a few ideas that I took away from our local baseball association that could be helpful to you:

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Smart Women Are “Plugged In”

Thursday, April 23rd, 2009

A few days ago, I did something that I’ve never done before.  I went hiking in the desert mountains04-23-09hiking with my good friend and Smart Woman, Debra.  I’ve hiked many times in the mountains but I’d never been out in the desert mountains.  This was quite a different experience for me.  I highly recommend it as a way to get some exercise and see new forms of nature.

During our hike, we stumbled 0nto a conversation about how people have the option to carry a positive energy source or a negative energy source as they move through life.   This got me thinking about how Smart Women are “plugged in” to a positive energy source—much like an electrical outlet.

What you think about will often manifest itself in your life in one way or another.  For example, if you are continually thinking about money or the lack of it in your life, it’s possible that news ways of earning money will not present themselves to you.  For example, a new opportunity may present itself, however, if you are constantly thinking about lack of money, then you might not even see the opportunity.  It will pass right by you and move on to someone who is “plugged in” to a positive energy source.  This person will immediately see all of the possibilities and begin to take action.  What was the difference here?  It was the mindset right?  The way of being—open to new ideas, new possibilities.  One of the exercises that I use in my Women’s Success Circles is “Reframing.”  “Reframing” is choosing to adopt a mindset of looking at life’s situations in a new or different way. In other words, you are taking a situation and “reframing” it so that you can see the silver lining.

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Smart Women Never Miss an Opportunity

Thursday, April 16th, 2009

Recently our family took a trip to the San Diego Wild Animal Park.  It was a great trip that was both fun and educational for the entire family.  Did you know that the Falcon and the Cheetah are the two fastest animals in the air and on the ground?  I also found it interesting just how effective the Park was at marketing.  Everywhere you went in the Park, whether it was to watch the “African Birds Take Flight” show, the “Journey into Africa tour” or the local café, they never missed an opportunity to educate you on the benefits of membership.  This got me thinking about how Smart Women never miss an opportunity to get the word out about their Big Idea or entrepreneurial dreams.

Are you a woman with a Big Idea?  Do you take every opportunity to market your business? 04-16-09bags Let me ask you a question:  How are you getting your message out to your ideal client?  Are you sitting in your office waiting for the phone to ring or watching your inbox to see if you receive any emails from people needing your product or service?  In my work, I often notice there are one or two marketing tools that women use to build their business.  Usually they have a business card ready to give away to anyone who would like one.  And sometimes they will have a web site listed on the business card so that their ideal client can take a look online at their services.  It’s possible that they may occasionally attend some networking events.

When I first started out in business over 20 years ago, I relied heavily on referrals and networking events to market my business.  In today’s world, with so many messages being sent to us 24 hours day through the media (internet, television, radio), you need to explore and discover innovative and creative ways to communicate your message to your ideal client in a way that will attract them to you.

In my Women’s Success Circles, I share 10 Marketing Strategies to support women in taking their business to the next level.  These are strategies that I’ve used over the years to begin, grow and double my profits time and time again.  I’ll share several with you so that you can think about how to never miss an opportunity to get your message out:

1.    Publish a newsletter. This is a very effective way to share your product or service with your ideal client.  You are reading my e-newsletter (ezine) right now.  I send this every week to 1,000’s of women across the country.  It’s important that you offer some great content like an informative article, some valuable tips and of course, information about your product or service.
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